DESCRIPTION
Development of a motion graphics and storytelling video for Didi, an AI-powered application designed to help people with diabetes improve their quality of life. Through a narrative-driven approach, the video highlights the daily challenges faced by patients and demonstrates how Didi provides personalized support, guidance, and insights to help them manage their condition more effectively.
Graphic Design | Motion Graphics | Storytelling
TOOLS
Adobe After Effects
WORK PROCESS
Didi is a platform designed to support people living with diabetes by improving their treatment management, nutrition, and overall patient independence.
The video reinforces this concept through a combination of imagery and animated text, supported by a powerful soundtrack that emphasizes the challenges of the condition. It introduces a “superhero” narrative that symbolizes assistance and guidance, positioning the platform as a supportive tool that helps users navigate their daily management of diabetes.